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Amy Grogan - UI/UX Designer / Front End Developer

/ Hi, I'm Amy Grogan a

Based in Greater Boston, MA with 15+ years experience delivering exceptional web experiences that help businesses grow and brands shine.

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/ Resume

UI/UX Designer + Front End Developer

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Amy Grogan | Greater Boston, MA

Hi! I'm a Front End UI Developer / UX Designer living and working around the Greater Boston, MA area. I love design. I'm passionate about creating clean, unique, elegant designs with focus on optimal efficiency, simplicity, and functionality. If you would like to see some of my work, please take a look through my portfolio. I am always very enthusiastic, dependable and dedicated.

/ Work Experience
  • Web Designer, Digital Marketing
    COLLIERS INTERNATIONAL | BOSTON
  • BOSTON, MA
    SEP 2014 - APR 2020

Colliers is a global Commercial Real Estate marketing firm that offers portfolio advisory and marketing services, asset management, investment sales, and debt & equity financing solutions to companies and private and institutional investors.

I worked creatively and combined talents as a web designer, developer and print production associate. Responsible for the look and feel of multiple websites, landing pages, emails and campaigns, focused on design, usability and ease of navigation as well as the development and maintenance of back-end functionality and content management. Concentrated largely on web production and development by supporting corporate and property-specific print materials and initiatives.

Key Responsibilities:

  • Create, update, maintain, and administer multiple websites using HTML, CSS, JS, PHP
  • Understand browser compatibility issues, web and mobile standards.
  • Develop design standards and built HTML emails, invitations, newsletters utilizing HubSpot and Constant Contact to create usable template and template pieces.
  • Lead digital marketing initiatives.
  • Analyze performance of web traffic and provide regular reporting on conversion and campaign effectiveness.
  • Define strategies to improve awareness, reach, and web traffic (Google Analytics).
  • Conceptualize and design creative concepts for presentations and collateral.
  • Update web elements and content on corporate and property-specific websites using Microsoft’s Sitecore CMS platform.
  • Administer and leverage social media channels including LinkedIn, Facebook, Twitter and YouTube, etc.
  • Bring innovative and fresh ideas to the team and stay current with technology, trends, and new ideas for content management and process improvements.
  • Play an active role in executing broader department priorities, which include the functions of marketing and brokerage/sales.
  • Provided assistance to print designers as necessary.

Colliers International | Boston
site: www.colliers.com/boston
  • Junior UI/UX Developer
    EDVISORS NETWORK INC
  • QUINCY, MA
    FEB 2012 - SEPT 2013

Worked on various projects for a college student financial-aid marketing company that has over 30+ sites. Under the guidance of two senior front-end developers utilizing an Agile software development process, focus was on modern responsive layouts, centered around conversion rate optimization and SEO.

Key Responsibilities:

  • Assisted engineering team to migrate website code from flat php files to Kohana framework.
  • Collaborated on design projects such as providing UI design concepts for Edvisors corporate site by contributing design layouts for the “above-the-fold” section of the homepage. In addition, provided online form landing page designs for later use in A/B testing.
  • Re-designed marketing materials such as media-kits, event banners, and web banner ads. Streamlined existing design of logos throughout the product lines so they would appear consistent and scale across various mediums.
  • Search Engine Optimization (SEO) projects included reviewing documented performance audits to evaluate a site’s health and provide reports from findings. Optimized sites by using best code hygiene practices on outdated pages and reducing graphic file sizes to improve page speed. Attended monthly on-the-job training covering the latest SEO market trends.
  • Reported bugs and other maintenance issues as well as Q/A test work on an as-needed basis.

Edvisors, Inc

sites:
  • Web Designer, Production Assistant
    AMERICAN JOURNAL OF TRANSPORTATION | AJOT
  • QUINCY, MA
    NOV 2005 - OCT 2011

Key Responsibilities:

  • Web duties included posting content provided by the production manager and sales staff on a weekly basis. Created in-house online web ads and provided metrics of online traffic when requested by sales staff. Designed and broadcasted e-newsletter campaigns and maintained several distribution lists. Redesigned ajot.com website and used best practices in SEO techniques to increase web traffic and maintained social networks (LinkedIn, Facebook, Twitter).
  • Print production duties included preparing classified ads, page layout of news press releases, color correcting photos, and processing editorial corrections provided by proofreader. Designed several marketing collateral and display advertising artwork pieces to appear in both print publication and online website.

American Journal of Transportation (AJOT)
site: www.ajot.com
/ Professional Activities
  • Volunteer, Assistant Organizer
    BOSTON WEB DESIGN GROUP
  • BOSTON, MA
    2006 - 2024

Assist with any networking activity needs for the organizer.
site: meetup.com/bostonweb

The Boston Web Design and Dev Meetup Group is a community of professionals and enthusiasts active with web design and development in the Greater Boston Area. Members of this group share knowledge, collaborate on projects, and explore the latest trends in HTML, CSS, JavaScript, UX/UI design, WordPress, other web design frameworks, and more. Whether a seasoned expert or a beginner eager to learn, this group offers networking opportunities, workshops, and inspiring talks that fuel creativity and technical skills.
  • Volunteer, Co-Organizer
    BOSTONPHP USERS GROUP
  • BOSTON, MA
    2009 - 2013

Participated within this organization to broaden knowledge and skill-set by attending lectures, workshops, conferences and networking events.
site: meetup.com/bostonphp

Boston PHP is the largest education-focused Meetup in New England with more than 3,700 members.

We have been meeting since 2002 and typically meet monthly on a Wednesday at "New England Research & Development Team (NERD) Center" or Wayfair's Office in Copley Square in the past. We discuss a wide range of full-stack development topics related to PHP.

While our in-person meetups focus on full-stack development related to PHP, our member engagement strategy offers services beyond in-person meetups. Our mission is to engage all members in continuing education efforts. For example, we have developed 12 virtual self-study groups that are conducted during the down time between in-person Meetups.

BostonPHP Leadership in 2011
  • Volunteer
    NORTHEASTPHP CONFERENCE
  • BOSTON, MA
    AUG 2012

Assisted with the logo and branding for this event for it's first year. Helped with additional print collateral. The logo was re-purposed by other volunteer members where it appeared on t-shirts, badges, bags, and additional signage. View more info on this project here.

The NortheastPHP Conference is a 2-day web developer conference focused on PHP, Web Technology, Design, and UX. Which brought in over 300 attendees from across the northeast and beyond.

site: nephp.org + 2018.northeastphp.org

/ Education
  • Certificate in Advanced Website Development
    NEW ENGLAND INSTITUTE OF ART (THE ART INSTITUTE)
  • BROOKLINE, MA
    OCT 2010

Core concepts learned with Model-View-Controller (MVC) patterns utilizing PHP/MySQL with integration of Adobe Animate for interaction.

The New England Insitute of Art (NEiA)
  • Associates of Science Degree in Web Design & Interactive Media
    NEW ENGLAND INSTITUTE OF ART (THE ART INSTITUTE)
  • BROOKLINE, MA
    MAY 2003

Maintained a cumulative GPA of 3.9 and made Dean's List in 2002

The Web Design & Interactive Media program is about design and development of websites & interactive software products. It encompasses many fields within the realm of new media, interactive media or digital media and gave a solid foundation in design & development of any media product that is delivered interactively (PC's, kiosks, museum displays, tablets, mobile). This work is an essential part of business, education, scientific, and entertainment industries worldwide.

Coursework included design fundamentals in color theory, typography, illustration, digital image manipulation, and basic web technologies. Web skills learned included latest programming & scripting languages and techniques for design, animation, and data handling.

Students combined tech skills with design to advance an organization's communications, drive its marketing strategy and increase business opportunities. The program also introduced courses on interactive media authoring, video and project management skills.

The New England Insitute of Art (NEiA)
/ Technical Proficiency
Design Skills
  • Information Architecture
  • Prototyping
  • User Research
  • Usability Testing
  • Visual Design
  • Web Design
  • Wireframing
Prototype & Collaboration
  • Figma
  • Adobe XD
  • Balsamiq
  • Framer X
  • Invision Studio
  • Sketch
  • Principle
  • Zeplin
Developer Skills
  • HTML
  • CSS (LESS / SASS)
  • Javascript / jQuery
  • PHP
  • MySQL
  • Wordpress
  • Bootstrap
  • GIT / SVN
  • Platforms
    MacOS, MS Windows
  • Adobe Creative Cloud
    Photoshop, Illustrator, InDesign, Animate, Premier Pro, After Effects, Media Encoder, Acrobat DC, Bridge
  • Affinity Studio (by Canva)
    Affinity Photo, Affinity Designer, Affinity Publisher
  • MS Office Suite
    Word, Excel, Access, Powerpoint
  • VirtualBox (IE Browser Testing)
  • Integrated Development Environment
    MS Visual Studio Code, Coda 2, Netbeas, Sublime Text, Adobe Dreamweaver
  • Source Version Control
    GIT, Subersion
  • Code Framework
    Wordpress, Sitecore, Kohana
  • Technical Documentation
    Confluence, Wiki
  • Project Management Software
    MS Teams, Sharepoint, Assembla, Basecamp
  • CRM, Marketing Automation
    HubSpot, Constant Contact
/ Blog

Latest Blog Entries

Delve into the dynamic world where user interface and experience design seamlessly blend with front-end development, uncovering insights and techniques that bridge creativity and functionality.

  • Design

    Wireframes

    Adobe XD UI Design Challenge

    So May 2018, Adobe XD was running a pretty cool design challenge through their twitter channel. UI designers could submit an entry based on utilizing UI design elements created by other designers that Adobe XD was promoting during these weekly ...

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  • Development

    Multiple XAMPP Installations

    So I ran into a bit of an issue with installing 2 different versions of XAMPP on my workstation for work. I don’t have a real development environment to work in like I did at my previous job with limited resources. So I figured I would document the ...

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  • SEO

    SEO Checklist

    So SEO (Search Engine Optimization) is a huge part of my work even after building websites and past projects. One of my past jobs I had the task to make sure that each website would get seen and spidered by many of the major SERPs as fast and as soon as ...

    Read More